Privacy Policy

This Privacy Policy explains how New Online Casino, available at footballcanadashop.ca, collects, uses, protects and shares information when you visit and use our website. We are an information and comparison resource for players in Canada. We review and compare online casinos, but we do not operate a casino ourselves.

We aim to handle personal information in line with Canada's federal private-sector privacy law, the Personal Information Protection and Electronic Documents Act (PIPEDA), and any applicable provincial privacy legislation. This policy applies to every visitor to the site, whether you read a single review, sign up for our newsletter or contact us with a question. By using the site, you accept the practices described here. If you do not agree with them, please stop using the site.

Our content is intended for adults of legal gambling age in their province: 19+ in most provinces and territories, and 18+ in Alberta, Manitoba and Quebec.

What we are not: We do not hold player accounts, accept deposits, process payments or collect identity documents. Any information you give a casino, such as ID for verification, banking details or account activity, is governed by that casino's own privacy policy, not this one.

1. Information We Collect

We collect a limited amount of information, which falls into two groups.

Information you choose to give us. This includes:

• your name and email address, plus the content of your message, when you write to us through our contact form;
• your email address when you subscribe to our newsletter.

Information collected automatically. When you browse the site, our systems and analytics tools may record:

• your IP address;
• your device type, browser and operating system;
• your approximate location, at city or province level, inferred from your IP address;
• the pages you view, how long you stay and how you move between pages;
• clicks on links that lead to casino operator websites.

2. Legal Basis for Processing

We process personal information only where we have a valid reason to do so. Those reasons are:

• Consent: for example, when you subscribe to the newsletter, submit the contact form or accept non-essential cookies. You can withdraw consent at any time.
• Legitimate interests: running a secure, functional website, understanding visitor behaviour through analytics and improving our reviews and comparisons. We only rely on this basis where your privacy interests do not outweigh ours.
• Legal obligations: where applicable privacy law or another legal requirement obliges us to keep, disclose or otherwise handle information.

3. How We Use Your Information

We use the information described above only for purposes connected to running an editorial comparison site. Specifically, we use it to:

• respond to questions, corrections and feedback sent through our contact form;
• send our newsletter, but only if you have subscribed;
• analyse traffic and reading patterns so we can improve the site and our content;
• protect the site against abuse, spam, automated attacks and fraud;
• measure how many visitors follow our links to partner operators, which is how affiliate referrals are counted;
• meet our legal and regulatory obligations.

When we produce statistics, such as the most-read reviews or the share of visitors from a particular province, we work only with aggregated and anonymised data that cannot identify you.

4. Information Sharing and Disclosure

We share personal information only where it is necessary, and only with the following parties:

• Service providers: companies that host the website, provide analytics or send emails on our behalf. They may use the data only to provide their service to us.
• Affiliate networks and partner operators: when you click a link to a casino, a tracking reference may be passed on so the referral can be attributed. This is used for referral tracking only. We do not pass on your name or email address.
• Authorities: law enforcement, regulators or courts, where disclosure is required by law or a valid legal process.

We never sell or rent your personal information to anyone.

5. International Data Transfers

Some of our service providers may store or process data on servers located outside Canada. Where information is transferred abroad, it may be subject to the laws of that country. We transfer data outside Canada only when appropriate safeguards are in place, such as contractual commitments requiring providers to protect the information to a standard comparable to the one described in this policy.

6. Data Retention

We keep personal information only for as long as it is needed for the purpose it was collected for, or for as long as the law requires. In practice:

• contact form messages are kept while an enquiry is being handled and for a reasonable period afterwards, in case of follow-up;
• newsletter details are kept until you unsubscribe;
• analytics data is kept for as long as it remains useful for understanding site performance.

Once information is no longer needed, we delete it or anonymise it so it can no longer be linked to you.

7. Security Measures

We use technical and organisational measures designed to protect personal information against loss, misuse, unauthorised access, alteration and disclosure. These include:

• encryption of data in transit, with the whole site served over HTTPS;
• access controls that limit personal data to people and providers who need it;
• regular software updates, patching and periodic security assessments;
• a breach response process to contain incidents, assess risk and notify affected people and authorities where the law requires it.

No website or online transmission is completely secure, so we cannot guarantee absolute security. We do, however, review our safeguards on an ongoing basis.

8. Cookies and Tracking Technologies

Cookies are small files stored on your device. We and our partners use several types:

• Essential cookies: needed for the site to load and function, including remembering your cookie choices.
• Analytics cookies: help us understand which pages are read and how visitors navigate.
• Preference cookies: remember settings such as display choices.
• Affiliate tracking cookies: record that a visitor arrived at a casino through our link, so the referral can be credited.

You can accept or reject non-essential cookies through the cookie banner shown on your first visit, and you can change your choice later. You can also block or delete cookies in your browser settings. Blocking essential cookies may affect how the site works.

9. Your Privacy Rights

Subject to applicable privacy law, you have the right to:

• access the personal information we hold about you;
• correct information that is inaccurate or incomplete;
• request deletion of your information where there is no longer a valid reason to keep it;
• object to processing based on our legitimate interests;
• withdraw consent at any time, for example by unsubscribing from the newsletter or changing your cookie settings;
• request portability, meaning a copy of the information you provided, in a commonly used format, where applicable.

To make a request, contact us using the details in section 12. We may need to confirm your identity before acting on a request. If you are not satisfied with how we handle your information, you may complain to the Office of the Privacy Commissioner of Canada or to the privacy authority in your province.

10. Responsible Gambling and Privacy

Because we do not run a casino, we do not track individual gambling behaviour, wagers, deposits or play sessions. We have no way to see what you do once you leave our site for an operator's platform. Self-exclusion, deposit limits, time-outs and other player protection tools are managed by the casinos themselves, under their own terms and privacy policies.

For guidance and support resources, please see our Responsible Gambling page.

11. Third-Party Links and Services

Our reviews and comparison tables link to casino websites and other external services. Those sites operate independently and have their own privacy policies and cookie practices. We are not responsible for their content or for how they handle your data. Before you register, verify your identity or make a payment with any operator, read its privacy policy carefully so you understand what it collects and why.

12. Contact Information and Policy Updates

If you have questions about this policy, or want to exercise any of your privacy rights, please reach us through the contact form on footballcanadashop.ca.

We may revise this policy to reflect changes in the law, our services or the tools we use. Any update will be posted on this page, and the date shown below identifies the version currently in force. Continuing to use the site after an update means you accept the revised policy.

This policy is provided for transparency and general information, and does not constitute legal advice.

Last updated: as shown on the current published version of this page.